Digital Health Tech Trends That Will Become Mainstream In 2020 by Madhavi Kanumoory
Before we talk about digital health tech trends, let’s look at what’s happening around us
From a consumer perspective:
- About 65+% of the population uses mobile phones today, >50% of which are smart phone users and this # is only going to grow exponentially
- Consumers “expect” information at their fingertips when they want it, where they want it and how they want it
- Health awareness and focus – consumers today are empowered with abundance of information and there’s a much higher level of health awareness and focus on “well being”
- People generally want to be healthy and have a fulfilling life rather than spend time in hospitals. A relevant paradigm shift is the fact that the hospitality industry has grown significantly with focus on wellness and luxury
- There’s a huge shift in lifestyle – it’s about time optimization and how every minute of the day is spent. Underlying this shift is the way people are keeping themselves fit and healthy to enable the lifestyle that they wish for and this is happening by proactively monitoring their vitals, behaviours, exercise routines, eating habits, etc.
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